NFT startups hire full-time ‘vibe managers’ to lift the mood amid crypto collapse

NFT startups hire full-time ‘vibe managers’ to lift the mood amid crypto collapse

Maintaining a feelgood atmosphere is now a full-time job aimed at keeping prospective investors interested – and distracting holders from a troubled market

Don’t call it a collapse – it’s just a vibe shift.

Since January, the market for non-fungible tokens (NFTs) has been locked in a downward spiral, with sales on one popular platform falling to less than one-seventh of their January peak, and the buyer of the so-called “Mona Lisa of the digital world” – a $2.9m NFT of Jack Dorsey’s first tweet – being forced to sell for just $6,800.

Continue reading...